US expansion,
done properly.

Strategy, execution, and senior support for European companies entering the US.

Talk to us 
Who We Work With

We typically work with companies that:

Have traction outside the US

Are serious about selling or operating in the US

Know they need more than a market report

This is not for:

Early idea-stage companies

Teams looking for junior execution or “just a deck”

Anyone expecting the US to work like Europe

Take the readiness check 
What we do

We help you make the right decisions — and then execute them.

Our work usually spans three connected phases:

  • Before doing anything in the US, we help you answer the hard questions:

    • Is the US the right market now?
    • Where should you focus — and where shouldn’t you?
    • What will actually move revenue in the first 6–12 months?

    Outcome: clarity, priorities, and a realistic plan.

  • Once direction is clear, we shape a focused US GTM plan:

    • Positioning and ICP for the US market
    • Sales motion and channel strategy
    • Partner, pricing, and entry model considerations

    No generic frameworks. Everything is adapted to how business is actually done in the US.

  • This is where most companies struggle — and where we spend most of our time.

    We support execution through:

    • Acting as an extension of your team in the US
    • Hands-on help with sales, partnerships, and market entry
    • Senior operators involved directly — not passed down the chain

    We stay close until things work, not until a report is delivered.

Take the readiness check 
Who We Are

The Operators

When clients engage us. We assemble the right operators for you. A Dream Factory is built around a curated group of senior operators who have:

Led US expansion for Danish and European growth companies

Scaled venture-backed businesses in the US

Taken companies from launch to exit

Held executive responsibility across revenue, growth, partnerships, and operations

This is not an advisory network.
It is execution capacity.

All engagements are led and orchestrated by A Dream Factory.

Selected Operators

  • Holly Bossert

    Senior Operator — Revenue & US Scaling

    Former US Revenue Leader at Peakon (Workday exit ~$700M).
    Builds U.S. sales organizations and enterprise pipelines — from first traction to scale.

  • Patrick Fitzgerald

    Senior Operator — GTM & Demand Generation

    Builds demand, pipeline, and positioning that turn into revenue in the U.S. market.

  • Coming soon

Coming to AmeriKa
– the podcast

In our podcast Coming to AmeriKa, we speak with founders and executives who have scaled Danish and European companies in the US.

  • We unpack what actually worked.

  • What broke.

  • What they would do differently.

Explore the podcast

Working on your US expansion?

Start with our US Expansion Readiness Check – or talk to us directly. It helps clarify where you stand – and makes our first conversation sharper.

Take the Readiness Check
Get in touch with us